
A great content marketing platform will help you get the most from your marketing efforts. There are several platforms to choose from, including StoryChief, CoSchedule, Percolate, and HubSpot. Whichever one is best for your needs, you can rest assured that it will help your business. Below are the pros and cons for each. Let's take a look at each option and see which one works best for you.
StoryChief
StoryChief is a great choice if you're in the process to implement a content marketing strategy. Its user-friendly interface will make it easy to manage your content marketing campaigns. You can choose the platform you want to publish content on, make automated content publishing decisions, and automate your content review process. You can also integrate social media campaigns directly into your content. This tool allows you to instantly promote your content on various channels.
Marketing agencies can use the software to create and manage content campaigns that are effective and scale their businesses. It can be integrated with clients' CMS and social media channels for easy collaboration and publishing. StoryChief claims StoryChief can improve customer engagement, sales and digital footprint. Its marketing calendar provides a comprehensive view on content performance and allows marketers to manage all aspects throughout the content lifecycle from one location.
CoSchedule
You're searching for a content management platform that can help you manage your schedule? Then you're in the right place. CoSchedule's schedule feature allows users to schedule posts, track social media, and more. Drag-and-drop allows you to move campaigns from one day to the next. It is easy to keep tabs on everything and ensure your marketing efforts receive the attention that they deserve.
CoSchedule makes it easy to create social campaign without having to post blog posts. If you don't have time to create social posts, you can use templates to quickly set up a schedule. You can also save a single post from social media to a campaign as a template. You can also use CoSchedule to promote past blog posts. The platform can be used to schedule social posts, send emails, and manage ads.
Percolate
Percolate, which is a content platform, can help you create and deliver content. Percolate integrates with many other systems and tools to offer visibility solutions. It has received new funding, and it has recently added premium prospecting features. You can read on to learn about the platform. You'll be glad that it was.
Its powerful content-management system lets marketing teams manage campaigns, and create content from a central location. Percolate allows marketers and other teams to collaborate. It features enterprise-grade approval systems and an image editor for editing text. Percolate offers customizable topic- and tag analytics that can be used to measure the success of each campaign. Percolate helps marketers manage content as well as create editorial calendars for different teams and channels. Using Percolate, you can also manage social media accounts and track users' interactions with them.
HubSpot
When it comes to attracting customers, a content marketing platform such as HubSpot can make it easy. HubSpot makes it easy for companies to connect with leads by providing value to their users. In addition, the platform tracks user behavior and follows up on those leads. It's a great way of achieving your business goals to have a content platform that can do everything. The right platform is essential.
You may be new to the field of content marketing. HubSpot is an excellent tool to help you build a solid foundation for your content marketing program, capture more leads, and convert them into sales. There are some mistakes you should avoid when using the platform. Here are 38 of the most common mistakes HubSpot clients make. Converting leads in to opportunities is one the biggest hurdles.
Scripted
The Scripted content marketing platform offers a wide range of writing services, collaboration tools, and analytics to help you measure and optimize the performance of your content. You can automate the creation process by using tools that include collaborative editing. Author approvals and writing tools. You can also find freelance writers on the platform. If you are ready for a writer to work for you, sign up today to start your project.
To use Scripted, you will need to have a content strategy to start with. You will need to create a content plan that addresses your business's goals. This might be a complicated process. It is important to communicate your content ideas and goals with your team. Scripted's recommendations can make this process much simpler. The platform's Recommended Content feature leverages artificial intelligence to optimize content before it is written.
FAQ
What does Content Marketing look like?
You know what someone is searching for when they visit your site. They will be happy if they find what you need. If they don't, they'll move on to the next provider. Content marketing is about creating useful, helpful information that answers queries, solves problems, or provides value. This content can be used across all platforms (social media and email). It will be available to everyone at all times.
What is my ROI for using a Content Marketing Strategy
Businesses that adopt a Content Marketing Strategy experience a 5-10x increase in return on their investment (ROI) than businesses that don’t.
A Content Marketing Strategy is used to generate leads and sell.
It is also intended to give valuable insights into your company. These insights can help you make better business decisions like identifying new opportunities or improving customer service.
Let me tell ya, Content Marketing Strategy can make you a lot of money.
It's possible to double your overall revenues.
How many hours per week should I spend on content marketing?
It all depends on what your situation is. Content marketing may not require you to spend much time. Content marketing is not something you should do every day.
Statistics
- According to our research, brand awareness, attracting traffic, and generating leads remain the key content marketing goals in 2022. (semrush.com)
- This marketing strategy landed Ford a 15.4% conversion rate. (neilpatel.com)
- Measure your goals with a progress indicator of 0-100%. Make your goals collaborative and transparent (semrush.com)
- Progress indicators (0–100%) allow each team member to see how attainable each goal is and understand what remains to be accomplished. (semrush.com)
- We found that 40% of businesses don't have a documented strategy yet. (semrush.com)
- Companies that use content marketing see approximately 30% higher growth rates than businesses not using it. (mailchimp.com)
- According to the Content Marketing Institute, 70% of B2B marketers and 86% of B2C marketers surveyed use content marketing in some form or other. (criteo.com)
- An example of an overarching goal could be: "In 2022, we want to achieve a 20% increase in revenue created by organic content and generate 15,000 MQLs with a budget of $30,000." (semrush.com)
External Links
How To
How can content marketing be started?
For businesses to reach potential customers and create leads online, content marketing is a powerful tool. Through providing relevant information about products or services, you can help potential clients to get in touch with you.
Content marketing also encourages trust among visitors, which increases brand loyalty, resulting in increased sales conversions and profits.
Start by creating a blog. Blogs are easy to use and allow you post new articles frequently.
This allows people to return to what you have written often. You can also use social media sites, such as Facebook or Twitter, to share pertinent news and information.
YouTube allows you create and upload videos. These videos can provide information to viewers about topics related your business.
Canva is a tool that allows you to create infographics. Infographics allow you to visualize data. They can be used to explain complex concepts and make it easier to absorb information.
Your chances of reaching new readers are greater if you post more often and consistently.